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Archive for January, 2012

Registered Trademark Awarded to SDJB

San Diego Jewelry Buyers® (SDJB) has announced that it has been awarded a registered trademark from the United States government. Having been issued the trademark, SDJB will be better able to eliminate confusion in the marketplace. “Online advertising can often make it confusing for people who are looking to sell jewelry, sell gold, or sell other luxury assets,” says an SDJB spokesperson. “We’ve had many customers who mistakenly have been directed to other San Diego jewelry buyers, when they thought they were contacting us.”

That San Diego Jewelry Buyers was awarded a registered trademark is a testament to its position as a leading jewelry buyer not only in Southern California but nationwide. “We weren’t sure that we would receive the registered trademark, since it’s difficult to get one when your company name includes a city name and a descriptive phrase like ‘jewelry buyers’. It is much easier if you are using a personal name or made-up name like Google,” says SDJB.

San Diego Jewelry Buyers success in acquiring its registered trademark is likely attributed to the fact that it is an A+ BBB company and among the only jewelry buyers in the country that receives regular media coverage in publications like the San Diego Union Tribune, San Francisco Chronicle, Miami Herald, New York Daily News, and CBS Money Watch. Its website SanDiegoJewelryBuyers.com is also one of the highest ranked jewelry buyer sites in the world.

In addition to SDJB’s positive and well-known position among national jewelry buyers, the company has been a leader in promoting ethical jewelry and gold buying practices, alerting consumers to the dangers of rogue gold buyers. It also has been instrumental in helping elevate the image of California pawnbrokers. San Diego Jewelry Buyers is among the country’s most prominent luxury pawn shops, frequently purchasing and providing collateral loans on jewelry, prestige timepieces, and other portable gift assets valued into the six figures.

San Diego Jewelry Buyers is located in the city’s famous Gaslamp Quarter within the historic Beaumanor Building. Free, no obligation, appraisals of fine jewelry, diamonds, and other assets are offered Monday through Saturday. To arrange an appointment, please call them at: (619) 236-9603. Out-of-state customers can call toll free: 800-557-9413.

Located in the Gaslamp quarter of downtown San Diego, SDJB leverages over 30 years of industry experience and fine jewelry expertise to make certain that customers receive the fairest cash offers and loans for their diamond/gemstone jewelry and premiere brand watches. Serving La Jolla, Rancho Santa Fe, Solana Beach, Carlsbad and other surrounding communities.

San Diego Jewelry Buyers Launches Commercial

San Diego Jewelry Buyers (SDJB), Southern California’s top rated jewelry buyer and luxury pawn shop, has launched a new online commercial. Appearing on YouTube, the pawn shop ad is aimed at promoting the upscale environment found at SDJB and many of America’s pawn shops.

“San Diego pawn shops, like pawn shops nationwide, are seeing a surge in business,” says Carl Blackburn, owner of SDJB. According to Blackburn, the increased business among pawn shops is due to more than the stagnant economy. It is thanks to a change in consumer perception. Gone is the seedy image of the pawn shop portrayed by Hollywood. Today, pawn shops like San Diego Jewelry Buyers resemble more closely a fine jewelry store or designer consignment boutique.

The History Channel’s reality television show Pawn Stars has also helped improve the image of the pawn shop. Local pawn shops across the country have improved it even further. “In San Diego County & Southern California, San Diego Jewelry Buyers has taken in the lead in promoting the luxury pawn shop experience,” says Blackburn. “What makes us different from the traditional neighborhood pawn shop is that we really understand fine jewelry and precious gift assets. Because of that we attract customers not only from California but across the country.”

In the past, owners of highly precious jewelry would have thought in unthinkable to sell jewelry valued up to 6 figures to a pawn shop. However, San Diego Jewelry Buyers has changed that perception, consistently purchasing precious jewels and gift assets that ordinarily would be sold via a famous auction house like Christie’s or Sotheby’s. “Sellers of luxury portable assets come to us because they receive a fair cash payment immediately. There is no wait and uncertainty like when selling through an auction house,” says Blackburn.

Customers visit San Diego Jewelry Buyers to sell and receive collateral loans on fine jewelry, diamonds, luxury timepieces, gold coins, sterling silverware, designer handbags, and more. For San Diego residents, SDJB’s convenient location at the corner of 6th Ave. & E Street in the famous Gaslamp Quarter is also an attraction.

To get a glimpse behind the doors of San Diego Jewelry Buyers, view their new online commercial at the following link: San Diego Pawn Shops.

For more information about their luxury pawn shop and the gift assets they buy, visit them online at SanDiegoJewelryBuyers.com or call (619) 236-9603 or toll free 800-557-9413.

Located in the Gaslamp Quarter of downtown San Diego, SDJB leverages over 30 years of industry experience and fine jewelry expertise to make certain that customers receive the fairest cash offers and loans for their diamond/gemstone jewelry and premiere brand watches. Serving La Jolla, Rancho Santa Fe, Solana Beach, Carlsbad and other surrounding communities.