San Diego · Family-owned since 2006

Best place to sell
or get a loan on your jewelry.
Free verbal appraisals. One-on-one with our specialists.
No obligation or pressure to sell.
907 Sixth Ave · Downtown San Diego
- Family-owned
- Since 2006
- Accredited
- A+ BBB
- Google reviews
- 4.9 stars · 723 reviewsChecked 2026-10-30



What we buy
Jewelry, gold, watches and more. What would you like to sell?
- JewelryEstate, antique, designer and signed piecesGet it valued →
- DiamondsLoose stones and mounted, certified or notGet it valued →
- WatchesRolex, Patek Philippe and fine mechanicalGet it valued →
- HandbagsHermès, Chanel and other luxury leatherGet it valued →
- Gold & SilverGold jewelry, scrap, coins, bullion and platinumGet it valued →
and many others
Your item not listed? Don’t worry. We work with far more than we can put on a page. If you are not sure whether we buy what you have, ask us: it takes a minute and the answer is free.
How it works
From appraisal to an offer, with you in control.
- 1
Bring it in
Bring your piece and a valid government-issued photo ID. Weekday walk-ins are welcome; call ahead to discuss your item with the right buyer.
- 2
We examine it
Loupe, scale and tester, at the counter, while you watch. We tell you what we are looking at and why it matters to the value.
- 3
You get an offer
A cash figure, explained. There is no fee and no obligation either way.
- 4
You get paid
Same day, in cash, by check or by wire. Or borrow against the piece instead, keeping ownership while we hold it as collateral.
Come see us
A real counter, in a real building.
Most of what we buy is valued in person at 907 6th Ave, San Diego, CA 92101, in front of you, and you leave with your piece or your cash the same day. If you are not in San Diego, we also buy nationwide with fully insured shipping both ways.
- Hours
- 10:00am - 6:00pm, Monday to Friday
- Parking
- Reserved customer parking is available in the ACE lot across the street, directly opposite our storefront. Paid parking options are also available.
- Phone
- (619) 236-9603

The door at 907 6th Ave 
On 6th Avenue, in the Gaslamp 
The counter where your piece is examined 
The main showroom 
GIA credentials, on the wall 
A private office, if you want one 
Reception 
Private consultation rooms 
Where custom work gets designed 
On the corner, 6th Avenue 
After dark
Scroll for more →

Work one-on-one with our specialists, backed by GIA credentials, decades of experience, professional testing tools and an international buying network. We explain what matters about your piece and the reasoning behind our offer.
Meet the teamWhat other people say
Checkable, on the platforms that keep the receipts.
Reviews
Anthony Zamonis took excelent care of me. If you go ask for him. He is great. 10/10. Thanks AntMan 🐜
View Google profile ↗The owner Kevin is hands on and very accomodating. He is fair with his dealings/prices. All the staff are friendly and helpful.If you want to buy jewelries or sell yours, visit their place.They sell some Rolexes and branded bags as well in their store.I highly recommend it.
View Google profile ↗Great people , very welcoming . Don’t hesitate to do business these guys !
View Google profile ↗
Automatic hourly refresh. Rating and count checked 2026-10-30. See Google for the latest.
- 27years on eBay
- 2,317eBay reviews
- 100%positive rating
- 20years at 907 6th Ave
Reviewed across the web
- GoogleOn our Google Business Profile
- eBay100% positive over 27 years
- Yelp141 customer photos
- Better Business BureauAccredited since February 2010
- FacebookRecommendations on our page
- TripAdvisorA small number of reviews
- GIA Graduate Diamonds on staff
- Jewelers Vigilance Committee member
Free appraisal
Tell us how to reach you. Item details come next.
Start with your name and phone number. You can add what you know about the piece in the next step, or skip those details. You do not need a certificate, serial number or photo to start an inquiry. A final offer depends on examining the item.


































